BMW

BMW Motorrad, the motorcycle arm of the German engineering group BMW, began production in 1923 with the iconic R32, establishing a reputation for innovative engineering and performance. Over the decades, BMW has expanded its lineup to include adventure touring bikes, sport models, and urban commuters, all featuring advanced electronics, ABS, and the signature boxer engine in many models.

In the Philippines, BMW Motorrad entered the market in the early 2000s, partnering with authorized dealers in Manila and major regional cities. The brand’s premium positioning appeals to enthusiasts seeking high‑performance machines and cutting‑edge technology, such as the R 1250 GS adventure tourer and the S 1000 RR supersport bike.

BMW continues to invest in the local market through dealer networks that provide sales, service, and genuine parts support. The company also participates in Philippine motor shows and rider events, fostering a community of riders who value the blend of performance, safety, and luxury that BMW motorcycles offer.

With a price range of roughly ₱1.58 million to ₱1.90 million, BMW’s offerings target affluent riders and those upgrading from entry‑level bikes, positioning the brand as a leader in the premium motorcycle segment in the Philippines.