HATASU eBike celebrates its first year, excitement builds with a teaser for a new product launch scheduled this November. The brand, synonymous with commitment to sustainability and offering value, is establishing a firm foothold in the local market.
The brand showcased its impressive lineup during the inaugural HATASU Experience on October 12 in Intramuros, Manila. Furthermore, they provided insights into their future roadmap, including the introduction of a new model and ambitions to enter the eMotorcycle category by the following year.
“We are truly honored to have received such warm welcome from our media partners and of course from our Hatasukis (HATASU eBike owners and fans) who gave their trust and support for us to achieve the milestones we have despite being a young brand. We are excited to see HATASU eBike grow in the local market and we cannot wait to expand our line-up of products to provide the best riding experience for all Filipinos,” expressed Austine Huang, Chief Marketing Officer.
In its short span in the market, HATASU has grown expansively. Their strategic partnerships with renowned entities like Cellboy, EMCOR, among others, have significantly expanded their reach. Presently, they have a strong presence with over 500+ authorized dealers and nine dedicated concept stores spread across Luzon, Visayas, and Mindanao.
“Our ultimate goal for HATASU is not to simply sell eBikes, we want HATASU to become a symbol of progress and sustainability, a driving force in the electric mobility landscape whilst ensuring accessibility to everyone,” emphasized Huang.
The brand’s dedication to the local market is palpable. “We conduct extensive market research to understand the needs of our customers in order to produce purposeful and quality eBikes that really meet their needs,” pointed out Jen Cheng, Brand Director.
With models like KUMI, NERO, and HARU, HATASU caters to diverse needs. Their two-wheelers are perfect for daily commuters, while their three-wheelers, such as MAKO and MAKO 2, are designed with families in mind.
HATASU has also been recognize by Asia Business Outlook as one of the top 10 “Most Promising Electric Vehicles in Asia,” the brand is poised for even greater heights. They are gearing up to unveil a new three-wheeler this November, designed to offer a “Multi-ride, Easy Go experience.”
HATASU eBikes, will be on display at various events including the 11th Electric Vehicle Summit, Save N’Earn Anniversary, International Franchise Expo, among others.
Event
Date
Location
11th Electric Vehicle Summit
October 19-21, 2023
SMX Convention, Pasay City
Save N’Earn Anniversary
October 26, 2023 (1PM)
BQ Mall, Tagbilaran Bohol
October 26, 2023 (4PM)
Island City Mall, Tagbilaran Bohol
International Franchise Expo
October 27-29, 2023
SMX Convention, Pasay City
Davao Aurora Festival
October 28, 2023
Crocodile Park Concert Grounds, Davao City
Team Payaman Fair
December 27-30, 2023
SMX Convention, Pasay City
Those looking to purchase can explore HATASU’s offerings at authorized dealers or on their Official LazMall Store 31. For the latest updates, follow them on Facebook and TikTok.
Founder of Pinoyscreencast started using YouTube as a medium to disseminate Filipino-spoken technical tutorials. He decided to embark on reviews focusing on affordable gadgets. As he kept sharing more content, his subscriber base grew and shared how his videos influenced them in making a product purchase. Randolph a.k.a “Biboy” has over a decade of experience with digital content creation, social media marketing, e-commerce strategy. He is also a maker who loves tinkering and creating functional things to make his life easier everyday.
